References
Strategic Research & Customer Centricity
Sarah Schmitz
UX Consultant
Working with Userlutions has been incredibly valuable to me—they get up to speed quickly, take a hands-on approach to design and research, and share their knowledge. This enables me to drive UX initiatives forward more effectively and sustainably within the company.
Vanessa Lopez Arévalo
CRO Manager
“Userlutions picks up right where large companies and corporations usually fall short: customer-centricity! Their comprehensive support in research, testing, and design helps us challenge concepts and develop them in a targeted way. And with their complementary creative methods, they hit the nail on the head.”
Stefan Hauck
Communications Manager for European Corporations
“For the redesign of our corporate website, Userlutions conducted interviews with our British B2B target groups, including architects, heating installers, engineers, investors, and journalists. Thanks to the study’s findings, we were able to convince internal stakeholders and secure a contract to optimize the website.”
Sven Schüler
Head of Corporate Communications
“Userlutions conducted a comparative test for our real estate portal to determine whether a portal branded with the name of a well-known German bank is perceived differently in the context of real estate consulting than an independent site. The results were very valuable to us and provided a solid foundation for strategic decisions. Despite tight deadlines on our part, Userlutions was able to offer a solution quickly and flexibly.”
Frank Konopka
Service Line Manager for PCS
“To validate our new digital business model, we were looking for a strong partner. Userlutions supported us with user research right from the start. The collaboration was incredibly productive and enjoyable for the entire team. We now understand our customers’ needs much better and can continue to optimize our cloud platform. The user research with Userlutions was exactly what we needed.”
Kerstin Berthold
Communication
“In my many years of experience with corporate partnerships, I have rarely encountered such excellent project management: Rarely have I seen such thoughtful collaboration and a solution-oriented approach as I did with Userlutions. The tests confirmed some of our assumptions, while other findings took us by surprise. The project has thus laid a very solid foundation for us to take the next steps in further developing our website.”
Dr. Claire Förster
Research Associate
“Userlutions evaluated various scenarios for visitor engagement at the Museum für Naturkunde Berlin.
To this end, data was collected through remote and on-site observations, as well as interviews and focus groups, and Userlutions’ UX specialists ensured that this data was carefully analyzed. The results presented gave us food for thought, as they offered different perspectives on our experiments and helped us formulate new hypotheses.”
Benjamin Bodner
Program Speaker
“The personas that Userlutions created for us have really taken root in our company: Our employees have been given persona sedcards, persona posters hang in offices, and there are life-size displays in the hallways. Recently, we’ve also started recruiting participants for our audience visits based on our personas. All of these measures contribute to a shared understanding of our target audiences.”
Katharina Schischigin
Manager, Analytics & User Engagement
“To broaden our company’s perspective on our target group—‘teachers’—we sought an empirically sound validation of our existing insights regarding personas. Userlutions’ methodological approach and the results they delivered have led to our personas now receiving significantly more attention and having a stronger presence within the company.”
René Frey
CEO
“Through the persona study combined with user research, we were able to tailor a travel portal to meet our customers’ high expectations. Userlutions’ scientific approach laid the foundation for this.”
UX Optimization & Testing in Practice
Claudia Peters
Head of Offline & Brand Marketing
“Xing has already conducted several advertising effectiveness tests with Userlutions. The team responds flexibly to our requests, and quick course adjustments are always possible. Discussing the analyses together helps us make strategic decisions. The results have been a valuable resource for us for months. And on a personal level, it’s always a pleasure to work with them.”
Dominik Dreyer
Director of Business Development
“Thank you very much for the expert usability consulting during the redesign of our central music portal, which consolidates over 300 artist, label, and genre pages. User studies helped identify key user requirements and provided valuable insights for optimization. The results were delivered quickly, reliably, and with high-quality insights.”
Anne Verhines
Product Management
“We regularly conduct tests with Userlutions in the lab. They’re easy to reach, and there’s a constant exchange of ideas throughout the study. The organization always runs smoothly—everything is well prepared. We sometimes spend months working on the results presentations and are able to implement many of the recommendations.”
Elena Müller
E-commerce Department
„Usability testing on smartphones gave us a unique opportunity to see the site through the eyes of real users and helped us decide how to make our mobile site more customer friendly.“
Dr. Dr. Alexander Görlach
Publisher
“Userlutions provided us with highly professional support in designing the interface for the magazine ‘The European’ and helped us raise the user-friendliness of our platform to a high standard. We would like to thank them for a collaboration that was both extremely well-informed in terms of content and very pleasant on a personal level.”
Kerstin Hakala
Product Owner
“Thanks to user research, we now understand the pain points of our potential users. This allows us to assess the value of planned and current features with much greater confidence, which helps us prioritize tasks during development. We particularly appreciated the professional collaboration, the very friendly communication, and the fact that the team was always readily available to answer any questions we had.”
Christian Puckert
Head of User Experience
“During the moderated usability tests, Userlutions provided us with excellent support from start to finish—from recruiting participants to advising us on test design and execution, all the way through to presenting the results and prioritizing areas for improvement. The tests identified key pain points.”
Gloria Hochgeschurz
Project Management
“We highly recommend the usability test with RapidUsertests. There’s no better way to evaluate your own website! The analysis and recommendations for action are comprehensive and provide real added value. We’d do it again in a heartbeat.”
Attila Wandrey
Senior Project Manager
“Through its expert analysis of an international RapidUsertest involving native Japanese and Chinese speakers, Userlutions provided us with valuable insights into how we can best adapt our websites to each culture. We will also draw on their expert advice as we expand into other countries.”
Conversion Optimization & Measurable Results
Hannes Schrödter
Head of Product
“We’ve been testing everything top to bottom with Userlutions and their team of experts: landing pages, checkout, product detail pages, promotional materials, TV commercials, and package inserts—and that’s how we won the Shop Usability Award together.”
Maria Nogueda
Senior Product Manager
“By combining remote testing, lab testing, and eye-tracking, we were able to identify the areas that needed optimization to increase the conversion rate. We’ve always found Userlutions to be highly competent in their consulting services, as well as flexible and reliable in their implementation.”
Johannes Nielsen
CEO
“Our conversion rate has nearly doubled to 10%. Thank you very much for the excellent support.”
Steffen Schierloh
Head of Marketing Germany
“I was really impressed by how quickly and smoothly the project went. And the 40% increase in the conversion rate speaks to the high quality of the results. Userlutions’ pragmatic approach won me over!”
Björn Kolbmüller
CEO
“Thanks to Userlutions, we were able to increase our conversion rate by 30%.”
Martin Philipp
Content & Conversion Team Leader
“Usability plays a major role at Cyberport. To optimize it, we conduct ongoing testing with Userlutions. Userlutions has already provided us with comprehensive advice on many complex issues, which helped us win the Shop Usability Award in 2013.”
Martin Czoske
Product Manager
“We needed to conduct usability tests on our intervision portal at short notice with existing customers who weren’t yet using it. Despite time constraints and the holiday season, Userlutions quickly delivered insightful results that we can now incorporate into our product development.”
Katrin Mier
Senior Product Management
“After just three hours of testing, we received such specific recommendations for improvement that we were able to significantly increase our sales within a matter of days. This investment enabled us to multiply our revenue in no time. Thank you!”
Patrick Bunk
CEO
“With Userlutions’ help, we gave our monitoring tool a facelift. The dashboard’s usability and performance have been significantly improved. Userlutions’ usability experts handled both the redesign of the interface and the prototype development to our complete satisfaction.”
And many more satisfied customers, including
